Monday, 26 January 2015

Industry Project

This project was ultimately to give me a sense of what working in the industry is like. I was put in a group with three other students, two fashion women's wear designers and a fellow promotion student. We were given a designer (Jil Sanders) which we were to work, and were also given a quote. From the quote, we pick up the key words 'disruption' and 'question what you know'. Therefore, our main aim was to disrupt the brand.

My main focus of the group, was to create a campaign for our A/W 2015 collection. This entailed me doing photography, editing and finally putting the campaign together.
                                                                      Development:


                                                                      Experimentation:

Final Campaign:





As a group, we all came together to work on a look book. This consisted of me doing the photography and also editing it all together and the designers drawing over the images which I had taken, to create the final S/S 2015 collection.
















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